Fame for SaaS & Technology
Your buyers have seen every SaaS ad. They still trust people.
We help SaaS and technology companies get noticed in the feed, heard on a show, trusted through their own podcast and named by AI.
Businesses we have worked with
The short answer
Fame is a B2B agency that helps SaaS and technology companies reach buyers through LinkedIn creators, podcast guesting, their own podcast and AI search. Clients include Rubrik, Zenoti, Crowdin, IONOS, Document360 and Ebsta, with Fame Connect work for Paddle, Gong and Treasure Data. Zenoti's show grew from 19,000 to more than 265,000 subscribers, and Ebsta's became the most downloaded podcast in sales ops.
Your buyer
Software buyers decide before they talk to sales
A VP choosing software has already read the comparison posts, asked a peer and asked an AI before your SDR gets a reply.
The names on that shortlist got there through people the buyer already trusts: a practitioner in their feed, a host they listen to, a guest who sounded like they knew the problem.
This is our biggest vertical. More of our published case studies come from software and technology than from any other industry.
Four services
How Fame works for SaaS and technology companies
- Get noticedFame InfluencerOperators and founders your buyers follow post about the problem you solve, and we report who engaged by company and role.Explore Influencer
- Get heardFame ConnectYour founders and product leaders guest on the shows your buyers already listen to.Explore Connect
- Get trustedFame PodcastYour own show, with the people you want to sell to as guests.Explore Podcast
- Get namedFame SearchWhen a buyer asks an AI for the best tool in your category, your name is in the answer.Explore Search
The honest bit
“Every category already has ten podcasts”
It does. Most of them are a founder interviewing friends about leadership. The shows that work pick one narrow problem and one buyer, which is why Ebsta's became the most downloaded podcast in sales ops and Capacity's ranked first for "support automation". Narrow is the plan.
“Fame have built an autonomous service that can promote a B2B brand and deliver leads with little management.”
Results
20 SaaS & Technology case studies
All of these are Fame Podcast clients, plus our Fame Connect work in this industry. Influencer and Search are newer, so their case studies will follow.
| Client | Result | Service |
|---|---|---|
| Crowdin | 94% Average consumption | Fame Podcast |
| The Implement AI Podcast | 1,170,962 Lifetime downloads and views | Fame Podcast |
| Zenoti | 1,260%+ Subscriber growth across all directories (19K to 265K+) | Fame Podcast |
| Delta Systems | 1.2M Downloads in under 6 months | Fame Podcast |
| Lean Startup Co. | Top 10 Tech News Podcast in the USA and Hong Kong. | Fame Podcast |
| Rubrik | 430,000+ YouTube views | Fame Podcast |
| eClerx | 109th In the USA in the competitive Business/Entrepreneurship Apple Podcast category | Fame Podcast |
| DroneSense | 166,900+ All-time downloads across 29 months | Fame Podcast |
| Cytora | Top 30 Business/Management Podcast in the UK | Fame Podcast |
| DigitalGenius | #1 Ranking in Marketing in the UK | Fame Podcast |
| Document360 | 76 Guest relationships developed | Fame Podcast |
| Gameball | 5 Top Marketing Podcast in the Middle East | Fame Podcast |
| Star | 27 Thought leaders engaged | Fame Podcast |
| SyncSpider | 45 Relationships built | Fame Podcast |
| Very | 50% Of page 1 on google for "best iot podcasts" featured | Fame Podcast |
| IONOS | 390% Download growth from launch | Fame Podcast |
| Ebsta | #1 Most downloaded podcast in sales ops | Fame Podcast |
| Paddle | 3 executives booked as podcast guests, one story | Fame Connect |
| Gong | A category, evangelized on other people's shows | Fame Connect |
| Treasure Data | Trust with MarTech leaders | Fame Connect |
Frequently Asked Questions
Yes. It is our largest vertical: Rubrik, Zenoti, Crowdin, IONOS, Document360, DigitalGenius, Cytora, Ebsta and DroneSense all have published case studies on this page, along with Fame Connect work for Paddle, Gong and Treasure Data.
If you have nothing running, start with Influencer or Connect. Both put your name in front of buyers within weeks and need little of your team's time.
Add your own podcast once you know which buyers you want in the room. Fame Podcast is guaranteed: an average of 10% month-on-month download growth over the first six months, or month seven is free.
Yes. Fame OS reports the companies listening to your show and the people who engaged with each creator post, by company and role, so sales has names to work with.
Get a plan built for SaaS and technology companies
Tell us who you sell to. We reply within one working day with a plan and a price.
See all verticals