An AI-native agency, run by people

The team behind 300+ B2B podcasts

Our Story

From employment to agency

Our story starts a few years ago when our founder, Tom, was working as the Head Of Marketing at a B2B SaaS business. They started a show to help them learn more about a potential customer persona... and it worked. Very well.

They generated a clear ROI from the podcast, whilst also building "fame" in their specific niche.

Tom created Fame to share this "holy grail" of B2B marketing with other B2B businesses, and we're happy to say that Tom's ex-employer is still a client of ours today, five years later!

Growing remotely

Since then the team has expanded, having started and grown hundreds of B2B podcasts for over four years. We are now a team of 69 marketing and content geeks from 16 countries that have come together to do one thing: make our clients happy.

In 2024, we expanded our services to offer Fame Lite (unlimited podcast production), Fame Connect (podcast guest booking), Fame Clips (viral short form clips on demand) and Fame Crew (video crews for shoots in 200 cities).

Vision

To become the biggest and best B2B podcast agency in the world.

Mission

It's simple: Client happiness!

Values

  • Client Client Client
  • Action Bias
  • Growth Obsessed
  • Ops Excellence

Businesses we have worked with 👇

  • Salesforce - Fame client
  • Tiktok - Fame client
  • Dell.com - Fame client
  • Circle - Fame client
  • Canva - Fame client
  • Paddle - Fame client
  • ahrefs - Fame client
  • HoneyStack - Fame client
  • Leandata - Fame client
  • HighRadius - Fame client
  • Alibaba - Fame client
  • Adyen - Fame client
  • Zuora - Fame client
  • Ideo - Fame client
  • People ai - Fame client
  • Suzy - Fame client
  • Jiminny - Fame client
  • Workday - Fame client
  • Zendesk - Fame client
  • Ramp - Fame client

Why we built Fame OS

No tool could run this many shows. So we built one.

Every agency rents the same software and stitches it together. At ten shows that works. At a hundred, the spreadsheets and white-label tools stop being able to tell you what is actually working - and that question is the whole job.

  1. 1

    One show

    Tom's own podcast at a B2B SaaS proved the model: a clear ROI from guests and listeners, and real fame in a niche. The playbook that became Fame.

  2. 2

    Dozens of shows

    The same ten questions every week - which guests convert, which titles win, why did this one stall - and no rented tool could answer them across shows. We tracked it by hand until the tracking broke.

  3. 3

    The first software

    Our own hosting and writing tools, built in-house, so every episode on every show wrote to one dataset instead of a dozen dashboards.

  4. 4

    300+ shows: Fame OS

    Five engines - guests, production, promotion, growth scoring, ROI - reading one Show Brain, run by a strategist. Every episode we produce teaches the system, and every new show inherits all of it on day one.

Built in-house, not bought. Nobody else has the data to build it, because nobody else has run this many B2B podcasts.

See how Fame OS works

What we built

One system. Every tool your show needs. Built by us, included for every client.

Other agencies rent someone else's software and stitch it together. Fame OS is one platform - every module below reads the same data, learns from the same 300+ shows, and comes with your subscription from day one.

  • Fame OS

    Guest Engine

    Booking + outreach

    Your ideal guest persona, locked with your strategist, then AI-matched against thousands of prospects. Outreach personalised, booking velocity tracked weekly - because guests become pipeline.

  • Fame OS

    Production Engine

    Fame AI

    Every episode dissected the second it's recorded, then turned into a full set of written assets automatically - each one through AI + human QA before it reaches you. And because your Show Brain holds every transcript, it also writes across the whole show: blog posts, articles, eBooks and newsletters drawn from months of episodes, four a month included.

  • Fame OS

    Promotion Engine

    Fame Host

    Not a rented platform everyone else is on. One host distributes everywhere, auto-publishes to YouTube, split-tests titles to find the one that wins - and, because it runs on Fame OS, matches every download to the company it came from.

  • Fame OS

    Growth Radar

    Client Portal

    Stop wondering how the show's doing. Downloads, followers and guests update live - the same view our own team works from, scored daily against your 10% target.

  • Fame OS

    ROI Engine

    Guest-to-deal tracking

    Every guest tracked from conversation to relationship to deal, with self-reported attribution captured. B2B analytics name the companies whose networks played each episode, pushed to your Slack as they land. A monthly value report your CFO can read in 90 seconds.

Fame OS

Fame OS has learned from:

  • podcasts produced

    300+

    all time
  • episodes published

    100K+

    all time
  • downloads tracked

    10M+

    all time
  • social clips QA'd

    10K+

    all time

Fame OS

Every show, tracked. Here's the last day.

Guest outreach and bookings, episodes released and scored, Connect placements, Crew shoots and ROI attribution - real events from Fame OS, anonymised, because whose show it is stays between us.

  • Guest booked

    FinTech · Enterprise

    1 min ago

  • Meeting agenda created

    Data · Series C

    3 min ago

  • Assets approved

    RevOps · Series A

    8 min ago

  • Clips published

    HR Tech · Scale-up

    16 min ago

  • Growth target checked

    Health Tech · Series B

    20 min ago

  • Guest tracked to pipeline

    MarTech · Mid-market

    27 min ago

  • Shoot confirmed

    eCommerce · Mid-market

    30 min ago

  • Guest booked

    B2B SaaS · Series B

    36 min ago

  • Meeting agenda created

    Cyber · Enterprise

    38 min ago

  • Assets approved

    Legal Tech · Scale-up

    43 min ago

  • Quality gate passed

    DevTools · Series A

    51 min ago

  • Episode syndicated

    Logistics · Enterprise

    55 min ago

  • ROI report sent

    FinTech · Enterprise

    1 hr ago

  • Show shortlist approved

    Data · Series C

    1 hr ago

The people who do the work

We are a globally distributed (16 countries and counting) group of audio, design and marketing geeks that love: content quality, copywriting, social engagement, Slack emojis and above all, making our clients happy.

  • 70people
  • 16countries
  • 13languages spoken

Inspiration

"Nothing happens until a sale is made."

Thomas Watson Sr,

President of IBM

Want to join the team?

We are a globally distributed (16 countries and counting) group of audio, design and marketing geeks that love: content quality, copywriting, social engagement, Slack emojis and above all, making our clients happy.

I want to join

What our clients say

Our clients consistently praise our creativity, reliability, and results. We deliver exceptional experiences which build trust, growth, and long-term success.

I'm a massive fan of your service. It blows me away how much high-quality work your team gets done every month. You also continue to innovate and add value. Nina is a real standout. I've worked with many account managers, and she's in the top tier - very thorough, brings solid insights to meetings, and is a pleasure to work with. I truly appreciate this relationship and plan to recommend Fame to everyone I speak with in business. Let's keep it going!
Jake Sheafer

Jake Sheafer

CEO of Delta Systems

We appreciate the responsiveness and the overall collaborative approach from the team - it's been easy to work together. The campaign setup process has been smooth, and we like the consistency in delivery.
Sharat Chandra

Sharat Chandra

Campaign Manager at Zenoti

In just six months of partnering with Fame, we've seen a 3.5x ROI on closed deals alone, with a strong pipeline of additional opportunities still in progress. The impact has been meaningful and continues to grow.
Kameron Hurley

Kameron Hurley

Content Marketing Manager at YellowBird

Happy Clients

See all Case Studies

Frequently Asked Questions

  • We're the largest producer of B2B podcasts in the world (100+ shows live at any time) - and the only agency that runs its own software. Fame OS has learned from 300+ shows what makes a B2B podcast grow, which guests convert into pipeline, and what quality bar keeps audiences subscribed. That's why we're the only agency accountable for 10% month-over-month growth: if we don't average it over six months, month seven is free. 📈

    New guest-outreach, production and promotion strategies get tested across 100+ shows simultaneously - your show gets every winning play, automatically.

B2B Podcasting Done Right

If you have a B2B business and want to generate a more qualified pipeline whilst becoming famous in your specific niche, then we strongly encourage you to click the button below, enter your details, and we'll get back to you with a proposal in a few hours!

Client Testimonials

Watch

Alex Inman and Robert Cireddu

Testimonial

“This is absolutely the best (and most cost-effective) solution on the market! Though I don't want you to raise prices on me, I believe the value you create FAR [FAR FAR] exceeds the investment. Honestly, I think you're leaving money on the table...”

Ryan Hogan

Partner at Talent Harbor

Ryan Hogan