Contents
Key Takeaways
- Create a podcast called "The [[NicheName]] Podcast" with the 12 most famous people in the niche as the first guests, and link it to your LinkedIn creator profile.
- Posting daily, zero-click written/audio/video posts challenging current perceptions of the niche can help you gain fame.
- Getting booked on all other podcasts in the niche to share what you learn can further increase your fame.
In this episode, Tom shares the four-step process to becoming famous in any B2B niche...
Here are the steps:
- Create a podcast called "The [[NicheName]] Podcast", the 12 most famous people (that you can book) in the niche are the first guests
- Link to said podcast in the new spot below your job title on the LinkedIn creator profile (see image)
- Post daily, zero-click written/audio/video posts challenging current perceptions of the niche
- Get booked on all other podcasts in the niche to share what you learn
Resources:
- Episode on LinkedIn organic posting
- Original post on the four steps to create fame in any B2B niche
- Examples of engaging podcast social posts
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