Answer engine optimization

The B2B AEO agency that ships something every day

Answer engine optimization (AEO) is the work of getting your company named when a buyer puts a question to ChatGPT, Perplexity, Claude, Gemini or Google. Fame Search does that work for B2B companies, one action a day.

What does an AEO agency do?

An AEO agency starts from the questions that lead to a sale, not from a keyword list. It finds out who is named in the answers today, then changes what those answers can draw on.

At Fame, that means agreeing your core buyer questions from your sales calls, forms, podcast and market, then winning them one at a time.

How Fame Search does AEO

  • Map the questions

    We agree the buyer questions that lead to a sale. That set is what we track and win.

  • Compare the answers

    For each question you are not winning, we compare your page with the pages AI cites instead.

  • Build answer pages

    Direct-answer articles, solution pages and “Best X” lists, written from your own material.

  • Check every claim

    Every claim is checked against a source before it reaches you.

  • Approve in the portal

    You review each page, comment line by line and approve. Nothing goes live without you.

  • Refresh what wins

    Pages are refreshed every 90 days, and you hear when a competitor threatens a question you win.

Our own numbers

We ran Fame Search on fame.so first

Before selling it, we pointed Fame Search at our own site on 1 June. These are the real numbers from our portal.

  • 38-76%

    of tracked AI answers cite fame.so

    across our buyer-question panel

  • 1,416

    pages graded A

    of 1,610 scored for health and AI-readability

  • 42,966

    Google impressions

    last 28 days

  • 41

    visits from AI assistants

    ChatGPT, Perplexity and others, last 28 days

Snapshot from the Fame OS portal, 30 October 2026. See the chart

Frequently Asked Questions

  • SEO aims for a place in Google's results. AEO aims for a mention inside the answer itself. Much of the groundwork overlaps, so we treat them as one job and track both.

Want to be in the answer?

Book a call with Tom and we will look at which questions your buyers are asking AI - and who is being named today.