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Yes, you'll generate leads by appearing on podcasts.
BUT! 💥
You shouldn't treat it as a lead generation strategy.
You see… Just a fraction of the listeners will reach out right after listening to your episode.
And that's okay.
Because after listening, more people will know your brand.
They might not have the buying intent when they're listening.
But sooner or later, they'll be in a position to buy.
And at that point, they already know your brand.
💡
Difficult to measure. But it works.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
When I hosted my podcast, I got around 5 listeners per episode. Yet, according to ListenNotes, I was in the Top 5% globally.
A weekly podcast records 52 episodes a year.
It’s like measuring the success of your ebook based on how many times it’s been downloaded.
Do you struggle to keep track of your podcast appearances?
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.