Most Podcast Guests Leave So Much On The Table

Most podcast guests leave so much on the table.

As a result, they miss out on the most benefits.

What's the secret to success, then?

Preparation!

And it's far from just preparing your topic, talking points, and answers.

To see all the benefits of your podcast interview, you must learn about the host too.

The hosts are superconnectors.

If they had a good experience interviewing you, they'll be more than happy to make introductions.

It's not a bait and switch, though.

Don't appear on podcasts just to ask for introductions.

Appear on podcasts to provide value.

Always prepare.

And all the good things will happen as a side-effect.

‍

Find out if Fame Connect can help you create demand and increase brand awareness in your industry.

Podcast guesting shouldn't be your ONLY marketing activity. There are simply too many things outside your control.

You can get yourself booked on podcasts. Without any podcast booking agency.

Same strategy - Different mindset - Different results

Many B2B brands use a podcast as their core channel. Which makes appearing on other shows MUCH easier.

The right podcast interview cadence is one per week. But are you in control?

How much time does it take to appear on podcasts as a guest? Well, it depends on how well prepared you want to be.