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The actual podcast interview is just the beginning.
Yet, most guests treat it as a finish line. 🤦♂️
Here are 10 ideas on what to do AFTER your interview is done:
💥 Say Thank You
- Send a thank you email or a message
- Record a quick voice message and send it to the host on LinkedIn
- Share a post on the relevant social channel where you thank the host for interviewing you
- Send a quick thank you video using a tool like Loom, Vidyard, or just your phone
💥 Send A Thank You Gift
- Give them access to a digital product you're selling
- Have a physical product? Ask for their address and ship it!
💥 Share Your Experience
- Share your interview experience before the episode goes live
- Spread the word after the episode goes live
💥 Review The Podcast & Recommend The Host
- Write a recommendation on LinkedIn
- Review the podcast on Apple Podcasts
👇
In a nutshell:
The interview is just the beginning of a relationship with the host.
Do this to start the relationship the right way:
- Thank the host
- Send a gift
- Share your experience
- Review the podcast
- Write a testimonial/recommendation
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
More podcast appearances = More concise message. Appearing on podcasts offers a few less common benefits.
Podcast Guesting Campaign. Should you do it in-house or hire an agency? Here's how to decide.
What's the secret behind podcast guesting ROI? It's not a strategy. It's the mindset.
Podcast guesting campaigns don't work in silos. Most B2B brands use other channels alongside their appearances. Why?
Podcast booking agencies charge anywhere from $400 per month to up to $10k per month. Why's this range so huge? It comes down to a few things.
Here's a common B2B marketing scenario. You start → you see “no results” → you quit. Most brands suck at overcoming the “no result” period.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.