Please share the details below and we will be in touch shortly...
Why Reach Doesn't Matter In Podcast Guesting
.png)
"Jakub, I want to reach hundreds of thousands of people on podcasts!"
If you care ONLY about the reach, buy a billboard.
If you want to make an impact, go after relevancy: 👇
Your message on podcasts will land better if the audience is educated about your category.
Here's an example.
Imagine for a moment that you're a product onboarding expert.
Two choices:
đź’Ą Speak on a general business podcast about "What is Product Onboarding?"
Or...
đź’Ą Speak on a SaaS podcast about "10+ B2B SaaS product onboarding mistakes & how to fix them"
On the first podcast, you might reach tens of thousands of people. – A fraction will be interested.
On the second podcast, you reach hundreds of people. – A majority will be interested.
What's better?
Look, I understand how cool it is to say that you spoke on some famous podcast and reached XXX thousands of people.
It sounds good.
But if you know exactly what your ICP looks like, the first option is USUALLY not the best pick.
‍
Is podcast guesting right for you?
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Continue reading...
Remove Friction From Your Podcast CTA
Want more people contact you after your podcast interview? Understand, that your episode is NOT their main priority.
Most Podcast Booking Agencies Suck
Podcast Host: “Most podcast booking agencies suck.” Here's what makes a good agency, according to hosts.
Never "Just Wing It": Preparing For Podcast Interviews
Got invited onto a podcast as a guest? Don’t just “wing it” here's how to prepare the RIGHT way.
How To Get The Most Out Of Your Podcast Appearance
As a guest, it's NOT just about the podcast interview itself.
Podcast Guesting Is A Long-Term Strategy
Three to four months. That's how long it takes to see the results from speaking on podcasts.
Are You "Interesting Enough" To Appear On Podcasts?
Not sure if you are “interesting enough” for a podcast? Not sure if you have “something to share”? Here's how you find out…
Start speaking on podcasts
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.