Podcast Guesting Is Not Linear

Someone listened to your podcast interview…

They ignored all call to actions…

And yet, they became customers… Why? 🤔

It’s simple.

💡 They weren’t ready to buy from you when they heard you for the first time.

But your podcast interview still did its job:

👉 It made a potential customer aware of you, your expertise, and your brand.

You took a person from “not knowing who you are” to being aware of you.

And here’s the thing…

If you appear on podcasts consistently, guess who will be the obvious choice when the time is right…

A competitor they’ve never heard about?
Nope.

You.

Find out if Fame Connect can help you create demand and increase brand awareness in your industry.

More podcast appearances = More concise message. Appearing on podcasts offers a few less common benefits.

Podcast Guesting Campaign. Should you do it in-house or hire an agency? Here's how to decide.

What's the secret behind podcast guesting ROI? It's not a strategy. It's the mindset.

Podcast guesting campaigns don't work in silos. Most B2B brands use other channels alongside their appearances. Why?

Podcast booking agencies charge anywhere from $400 per month to up to $10k per month. Why's this range so huge? It comes down to a few things.

Here's a common B2B marketing scenario. You start → you see “no results” → you quit. Most brands suck at overcoming the “no result” period.