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Most Listeners Won't Reach Out To You
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Appearing on podcasts is about providing value.
Messages like this one close the loop. Well, sometimes...
The truth is, you often don't hear from the listeners even though they liked your episode.
But it doesn't mean the episode "didn't work".
Think about the last time you listened to a podcast you liked.
Did you reach out to the host?
Did you reach out to the guest?
Probably not.
But now, you already know about them, their companies, and their expertise.
And the chance is that when you bump into their brand in the future, you'll be more likely to convert.
👇
Look...
It all comes down to producing content that your ICP finds valuable.
You won't put a dollar value on each touchpoint throughout the journey but the fact that you're consistently showing up and staying top of mind puts you leaps ahead of your competition.
Have a good weekend, everyone!
Is podcast guesting right for you?
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Continue reading...
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The ONE Guaranteed Interaction You'll Have...
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Want to appear on THE RIGHT podcasts, so you don't waste your time?
Relevancy Over Personalisastion In Podcast Guesting
Relevancy > Personalisation, a perfectly personalised email won't work if sent to an irrelevant podcast.
Can You Generate Leads By Appearing On Podcasts?
Yes, you'll generate leads by appearing on podcasts. BUT!
Start speaking on podcasts
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.