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Want to appear on THE RIGHT podcasts, so you don't waste your time?
Try this…
Brainstorm 10 individuals/brands that are targeting the same audience as you.
For example, those can be:
💥 Your competitors (can be a brand name or a specific person)
💥 Influencers in your niche
💥 Book authors
Have 10?
Good.
🔍 Now go to ListenNotes (dot) com, click the search bar, and paste the name in quotes:
“Like This”
Voila! - Now you have a list of podcasts these people/brands have already appeared on.
They've already considered them good enough to be interviewed on.
They've done their research… So you don't have to.
Hope it helps! :)
PS - Here's a pro tip: Always double-check the podcasts you've found if they're the right fit. Don't just blindly reach out.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Podcast guesting shouldn't be your ONLY marketing activity. There are simply too many things outside your control.
You can get yourself booked on podcasts. Without any podcast booking agency.
Same strategy - Different mindset - Different results
Many B2B brands use a podcast as their core channel. Which makes appearing on other shows MUCH easier.
The right podcast interview cadence is one per week. But are you in control?
How much time does it take to appear on podcasts as a guest? Well, it depends on how well prepared you want to be.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.