Can You Generate Leads By Appearing On Podcasts?

Yes, you'll generate leads by appearing on podcasts.

BUT! 💥

You shouldn't treat it as a lead generation strategy.

You see… Just a fraction of the listeners will reach out right after listening to your episode.

And that's okay.

Because after listening, more people will know your brand.
They might not have the buying intent when they're listening.

But sooner or later, they'll be in a position to buy.

And at that point, they already know your brand.

💡

Difficult to measure. But it works.

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Find out if Fame Connect can help you create demand and increase brand awareness in your industry.

Podcast guesting shouldn't be your ONLY marketing activity. There are simply too many things outside your control.

You can get yourself booked on podcasts. Without any podcast booking agency.

Same strategy - Different mindset - Different results

Many B2B brands use a podcast as their core channel. Which makes appearing on other shows MUCH easier.

The right podcast interview cadence is one per week. But are you in control?

How much time does it take to appear on podcasts as a guest? Well, it depends on how well prepared you want to be.