5 Steps To Find The Most Relevant Podcasts

Looking for podcasts to appear on as a guest?

It's not that difficult…

👇 But ONLY if you follow this 5-step strategy:

Step #1: Define your expertise
Example: Sales

Step #2: Go one level deeper
Example: Outbound Sales

Step #3: List 5 keywords related to your industry
Example: “outbound sales”, “prospecting”, “outbound email”

Step #4: Search for the phrase match on ListenNotes (dot) com
Note: Click the link in the first comment to see how it looks like

Step #5: Browse through the results and list the relevant podcasts
Note: Not all podcasts will be the right fit. Read the description.

Then, all you have to do is reach out to the host, explain what makes you relevant, and wait for the reply.

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Find out if Fame Connect can help you create demand and increase brand awareness in your industry.

More podcast appearances = More concise message. Appearing on podcasts offers a few less common benefits.

Podcast Guesting Campaign. Should you do it in-house or hire an agency? Here's how to decide.

What's the secret behind podcast guesting ROI? It's not a strategy. It's the mindset.

Podcast guesting campaigns don't work in silos. Most B2B brands use other channels alongside their appearances. Why?

Podcast booking agencies charge anywhere from $400 per month to up to $10k per month. Why's this range so huge? It comes down to a few things.

Here's a common B2B marketing scenario. You start → you see “no results” → you quit. Most brands suck at overcoming the “no result” period.