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We've booked close to 1,600 interviews for our customers.
Here are 5 types of podcasts you should NEVER contact to become a guest.
💥 Podcasts that don't accept guests (umm duh?!)
You'd be surprised how many guest pitches solo podcast hosts receive. Podcasts that don't accept guests.
Don't do it. It makes you look dumb.
Especially when you use words like “I love your podcast” in the first paragraph.
💥 Inactive podcasts
If the podcast didn't publish an episode for 2 years, they won't restart the show just because of you.
You're wasting your time.
And also damaging your reputation.
💥 Podcasts that publish irregularly
Irregular episode releases often show the lack of commitment of the host.
I'm not talking about Tuesday vs. Wednesday.
I'm talking about 4 episodes in a week and then zero in a month.
You might have a different experience but for us, these never worked out well.
💥 Podcasts with shit*y audio quality
Here I'm thinking about all the “You had one job” memes I've seen.
Really. Recording a podcast in good sound quality is not THAT difficult.
Again. It shows a lack of commitment from the host.
💥 Lastly, podcasts that are just not a fit
Relevancy is incredibly important in podcast outreach. Even more than relationships.
If you're an outbound sales expert, don't reach out to marketing podcasts unless you have a topic that REALLY matches the show theme.
Don't stretch it. There are many sales podcasts that will happily have you as a guest.
Don't waste your (and hosts') time by “trying to make it work”.
In most cases, it either works or it doesn't.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
How to promote your podcast interview. Here are my 5 favorite methods. Let's start with the most obvious one.
Most podcast guests don't promote their interviews.That's a huge mistake. But why does that happen?
Podcast guesting is the fastest way to build thought leadership in your industry.
Most podcast guests leave so much on the table. As a result, they miss out on the most benefits.
Most PR agencies suck at booking podcast interviews. Why?
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.