Placeholder

3 Main Bottlenecks Of A Podcast Guesting Campaign

BY FAME

It takes time to get your podcast guesting campaign up to speed.

Why? 🤔

3 main bottlenecks:

Assuming you have stuff like topics, bio, or headshots ready, these 3 things will happen with every interview.

💥 Waiting for a reply

It usually takes anywhere from one week to two months for the host to get back to you.

Some hosts reply to pitches on a day-to-day basis.

Some of them schedule a time to go through all pitches every week or month.

💥 Waiting for a recording date

If the host is interested, on average, you'll need to wait for around 1.5 months for an actual recording date.

And there's not much you can do about it.

Use this time to prepare, so when the day comes, you're ready.

💥 Waiting for an episode release

Episode recorded? Cool.

The last bottleneck is the actual waiting time before the episode goes live.

Here, it's really tough to say the average time as it varies so much.

Once it's live, the host usually lets you know via email or social media.

👇

To succeed with podcast guesting, you MUST have the right time expectations.

It's absolutely normal to NOT see any results for 3-4 months.

But that doesn't mean your time is wasted.

Quite the opposite.

Because right around month 5 or 6, you'll start reaping the rewards of your previous efforts.

Is podcast guesting right for you?

Find out if Fame Connect can help you create demand and increase brand awareness in your industry.

Continue reading...

Podcast Guesting Shouldn't Be Your Only Marketing Activity

Podcast guesting shouldn't be your ONLY marketing activity. There are simply too many things outside your control.

The Opportunity Cost Of DIY Podcast Booking

You can get yourself booked on podcasts. Without any podcast booking agency.

Expectation Setting In Podcast Guesting

Same strategy - Different mindset - Different results

Having Your Own Podcast Makes Guesting Easier

Many B2B brands use a podcast as their core channel. Which makes appearing on other shows MUCH easier.

The Right Podcast Guesting Cadence

The right podcast interview cadence is one per week. But are you in control?

How Much Time Is Required For Preparation

How much time does it take to appear on podcasts as a guest? Well, it depends on how well prepared you want to be.

Start speaking on podcasts

Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.

Apply Now