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12 Positive Signals That Your Podcast Campaign Is Working
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Is your podcast guesting campaign working?
Here are 12 positive signals:
1. On calls, prospects are more educated
2. You get more LinkedIn connection requests
3. Podcasts get mentioned as a lead source
4. Increase in website traffic
5. Increase in branded search
6. Shorter sales cycle
7. More referrals
8. More job candidates
The last 4 benefits are less tangible:
9. Your message is more concise
10. You became a better speaker
11. You're more confident
12. You build more relationships
The bottom line is this:
Most of what you achieve by appearing on podcasts is not measurable, yet it helps you and your business grow.
That's why the biggest B2B tech brands of today host their podcast or/and appear on others.
Is podcast guesting right for you?
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Continue reading...
Why Previous Guests Matter
One of the best indicators of a podcast's relevancy are the previous guests.
4 Elements Of High Performing Podcast Guesting Funnels
Do you have your podcast funnel? Most guests completely ignore this.
Why Reach Doesn't Matter In Podcast Guesting
If you care ONLY about the reach, buy a billboard. If you want to make an impact, go after relevancy.
Winning The Biggest MRR Client After One Interview
Sometimes, the results come when you least expect them.
Start speaking on podcasts
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.