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12 Positive Signals That Your Podcast Campaign Is Working
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Is your podcast guesting campaign working?
Here are 12 positive signals:
1. On calls, prospects are more educated
2. You get more LinkedIn connection requests
3. Podcasts get mentioned as a lead source
4. Increase in website traffic
5. Increase in branded search
6. Shorter sales cycle
7. More referrals
8. More job candidates
The last 4 benefits are less tangible:
9. Your message is more concise
10. You became a better speaker
11. You're more confident
12. You build more relationships
The bottom line is this:
Most of what you achieve by appearing on podcasts is not measurable, yet it helps you and your business grow.
That's why the biggest B2B tech brands of today host their podcast or/and appear on others.
Is podcast guesting right for you?
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Continue reading...
Guesting On Podcasts With No Social Media Presence
What podcast would you rather appear on? A big podcast with no social media presence. Or a small podcast with a solid social media presence.
Do These 5 Things To Choose The Right Podcast Speaker
Not sure who should be the “voice” of your company? Here are 5 tips that might help.
Do You Understand Value Of Podcasting?
Companies are starting to understand the value of podcasting.
Podcast Matchmaking Sites Are Flawed
Podcast matchmaking sites are flawed. And it seems like no one is talking about it. Here's the issue.
250 Listeners More Than Enough: Here's why
The top 10% of podcasts get around 250 listens per episode. Doesn't seem like a lot, right?
Don't Lie In Your Podcast Guest Pitches
Podcast hosts hate when you say this, “I love your podcast”. Why? – It's simple.
Start speaking on podcasts
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.