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Meet Dale Smith. As the CEO of SDDE Smith Group, he shares how he scaled his short-term rental business to 300+ employees, $30M in revenue, and 750 properties under management in less than 4 years.
Dale Smith is a successful property entrepreneur with over 15 years of experience in residential, commercial, and holiday home property investment, property development, and property management.
He is currently the CEO of the SDDE Smith Group, which he founded in March 2017 with one holiday home. In just four years, he has grown the business to include 11 customer-facing brands with over 300 employees and a projected revenue of over £30 million for 2023.
Dale’s unique approach to property management has been a key factor in his success. Instead of focusing on just one property management area, he continuously creates different customer-facing brands to meet his clients’ varied needs.
This unique approach allows him to increase customer lifetime value, compete on price without sacrificing profit margins or service quality, and expand his portfolio to include well over 700 investment properties.
In his spare time, Dale enjoys spending time with his family and friends, golfing, and running.
Dale Smith is a successful property entrepreneur with over 15 years of experience in residential, commercial, and holiday home property investment, property development, and property management.
He is currently the CEO of the SDDE Smith Group, which he founded in March 2017 with one holiday home. In just four years, he has grown the business to include 11 customer-facing brands with over 300 employees and a projected revenue of over £30 million for 2023.
Dale’s unique approach to property management has been a key factor in his success. Instead of focusing on just one property management area, he continuously creates different customer-facing brands to meet his clients’ varied needs.
This unique approach allows him to increase customer lifetime value, compete on price without sacrificing profit margins or service quality, and expand his portfolio to include well over 700 investment properties.
In his spare time, Dale enjoys spending time with his family and friends, golfing, and running.
What does it take to build a thriving 8-figure property management business with 340 employees in just 4 years? Dale started his journey with traditional buy-to-let residential properties. But after he recognized an opportunity in the short-term rental market, he began investing in vacation properties and managing them for other property owners all around the world. But unlike other property management companies, his approach was very different…
On your podcast, Dale will share his journey of how he grew from 0 to 750 vacation rentals in just four years. Whilst his competitors often focus on just one property management area, Dale has started 11 different customer-facing brands to meet all of his customers’ needs. This strategy allowed him to increase customer lifetime value and compete on price without jeopardizing the profit margins or service quality. This episode will inspire your listeners to think about their business differently.
Leveraging online travel agents like Airbnb or Booking is easy. But this strategy has a lot of disadvantages as well. Although generating bookings through them is simple — especially in the early days — completely relying on OTAs at all times exposes investors to huge risks. On top of that, standing out in these ever-growing marketplaces is getting difficult over time as more investors join the platforms. And most importantly, your business is in the hands of a third party.
On your podcast, Dale will share a strategy on how to find the balance between building your own brand and relying on online travel agents. He’ll uncover when’s the right time to use OTAs, which investors should think about building a brand, and how to overcome the biggest mistakes people make. During this episode, your audience will learn unique insights that stood the test of time by managing more than 700 investment properties and generating over $30M in revenue.
What separates successful property investors from, well, not-so-successful ones? It’s their ability to maximize ROI. Yet, with so many variables to effectively manage a vacation rental property, doing it with predictability is hard. With ever-increasing customer demands, fluctuating costs, and growing competition, achieving predictability requires a well-thought-out strategy. But how to choose the one that will work for your business, especially in these uncertain times?
On your podcast, Dale will share his unique way of maximizing ROI from all of the 750 properties he manages. He’ll share why it’s necessary to treat each and every property as its own business with different customer bases, different pricing strategies, and different marketing channels. Dale will uncover how to find the most profitable locations, how to market the property, and why he usually doesn’t rely on subcontractors and online travel agents to grow profits.
If there is a specific topic you would like Dale to focus on during the interview that is not listed here, please do let us know.
We would be more than happy to run this by Dale to see if he was able to talk in detail and deliver value to your audience.