Please share the details below and we will be in touch shortly...
The # Of Podcast Downloads Is A Useless Metric
.png)
The # of podcast downloads” is a useless metric.
It’s like measuring the success of your ebook based on how many times it’s been downloaded.
Yeah, it’s nice that someone downloaded the episode but did they *actually* listen to it?
Often, the answer is no.
Yet, podcast hosts (and guests) obsess over this metric which steers their focus in the wrong direction.
A better thing to focus on is engagement.
As a result of your podcast, you want the right people to connect with you on social media, interact with your content, or mention your episode during sales calls.
100 relevant & engaged listeners > 10,000 people who don’t care
👇
Want to know the ONE thing that the # of podcast downloads tells you? Read the first comment.
Is podcast guesting right for you?
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Continue reading...
7 Areas To Consider When Choosing A Podcast Booking Agency
Bad agency > Poor results > Money wasted. Here are 7 areas to consider when hiring a podcast booking agency.
Never Underestimate Your Topic & Preparation
Your podcast topic can make or break your guest appearance. Done correctly, the listener might tune in for 3 hours.
How Often You Should Appear On Podcasts
Not sure how often you should appear on podcasts? Most of our customers prefer 2-4 interviews per month.
Perfect Podcast Topic: Deconstructed
Invited onto a podcast as a guest? Let's unpack one of the most important pieces of the puzzle.
How To Craft A Compelling Podcast Call To Action
Most podcast guests fail to give a proper call to action. Oliver Thomas Marques and I analyzed 100+ podcast episodes.
Reverse Engineering Podcast Appearances Of Other Guests
Need to find relevant podcasts in your industry? Search the previous guests. It doesn't matter so much whether the podcast is huge or small. What matters is that it's relevant to you and your industry.
Start speaking on podcasts
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.