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Need to find relevant podcasts in your industry?
Search the previous guests. 🤔
It doesn't matter so much whether the podcast is huge or small.
What matters is that it's relevant to you and your industry.
To quickly identify that the podcast is right for you, go through the last episodes to see if you recognize some of the previous guests.
Or the companies.
👇 Here's an example:
If you're selling a sales technology software to B2B companies, look for the names you recognize.
Hubspot.
Gong.
Apollo.
Lemlist.
And others…
If you discover that a few of these relevant companies or their executives got featured recently, there's a big chance that this show will be relevant for you too.
Relevancy matters.
Focus on that.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Is your podcast guesting campaign working? Here are 12 positive signals.
It takes time to get your podcast guesting campaign up to speed. Why?
Guesting on podcasts is a networking strategy. Yet, most brands don't treat it that way. Here's what I mean…
The reason why so few podcast booking agencies *actually* stay in business is that they are too transactional. They send ONE generic email and ONE generic follow-up and that's it.
Not everyone should speak on podcasts. That's the truth. So how to decide if you're ready?
Some B2B brands succeed with podcast guesting. Some fail. Here are 7 reasons why.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.