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Would you say ‘no’ to giving a speech to 300 people?
You’d be crazy to decline…
Especially, if people in the audience are your ideal buyers.
The same goes for podcasts.
People who tune into your podcast interview made a conscious decision to listen to YOU.
They weren’t interrupted with any ad, forcing them to listen.
No.
They took the time from their day, opened Spotify, and played your episode.
Now, you have their focus for 30 minutes.
Sure, they might be cooking or exercising but still…
Their intent was clear.
They wanted to learn from YOU about the topic that YOU can talk about.
So the next time you’re considering a podcast interview opportunity, ask yourself this question:
“Will the audience of this podcast benefit from my expertise?”
If the answer is ‘yes’, do it.
The B2B brands that win focus on educating their audience at scale, even if it’s just 200 people at a time.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
In the past 2 years, we've worked with 100+ speakers. And the ones who PREPARE see better results, faster. Period.
Nervous about your podcast interview? Here are 8 tips to overcome mic fright.
The success equation in podcast booking is simple. Not easy. To stand out, you simply need to do a better job than most people.
The Recipe For A Boring Podcast Interview. An agreeable podcast host. A guest with no unique point of view.
Curious how quickly you'll see the results of your Podcast Guesting campaign? There are 3 areas that influence that. Each with a different time frame.
Your first podcast interview will be uncomfortable. Guaranteed. Many people know they should be appearing on podcasts.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.