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Most podcast guests leave so much on the table.
As a result, they miss out on the most benefits.
What's the secret to success, then?
Preparation!
And it's far from just preparing your topic, talking points, and answers.
To see all the benefits of your podcast interview, you must learn about the host too.
The hosts are superconnectors.
If they had a good experience interviewing you, they'll be more than happy to make introductions.
It's not a bait and switch, though.
Don't appear on podcasts just to ask for introductions.
Appear on podcasts to provide value.
Always prepare.
And all the good things will happen as a side-effect.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Is your podcast guesting campaign working? Here are 12 positive signals.
It takes time to get your podcast guesting campaign up to speed. Why?
Guesting on podcasts is a networking strategy. Yet, most brands don't treat it that way. Here's what I mean…
The reason why so few podcast booking agencies *actually* stay in business is that they are too transactional. They send ONE generic email and ONE generic follow-up and that's it.
Not everyone should speak on podcasts. That's the truth. So how to decide if you're ready?
Some B2B brands succeed with podcast guesting. Some fail. Here are 7 reasons why.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.