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How much time does it take to appear on podcasts as a guest?
Well, it depends on how well prepared you want to be.
On one hand, you can just show up and talk.
That's it.
No prep.
This usually works well if you're an experienced speaker, if you know the questions beforehand or if you talk about this topic very often.
By doing this, the time investment will be pretty much just the recording itself.
(And some admin, such as 'thank you' emails, etc.)
But if you're just starting your journey, want to improve, or get nervous easily, you must prepare.
That means listening to an episode of a podcast you're about to appear on, come up with a few stories or anecdotes, and maybe learn a thing or two about the host.
This way, you might spend 2 hours just preparing BUT you'll be way more comfortable.
Neither approach is wrong.
But it really depends where you are on your journey.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
Bad agency > Poor results > Money wasted. Here are 7 areas to consider when hiring a podcast booking agency.
Your podcast topic can make or break your guest appearance. Done correctly, the listener might tune in for 3 hours.
Not sure how often you should appear on podcasts? Most of our customers prefer 2-4 interviews per month.
Invited onto a podcast as a guest? Let's unpack one of the most important pieces of the puzzle.
Most podcast guests fail to give a proper call to action. Oliver Thomas Marques and I analyzed 100+ podcast episodes.
Need to find relevant podcasts in your industry? Search the previous guests. It doesn't matter so much whether the podcast is huge or small. What matters is that it's relevant to you and your industry.
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.