# Content/SEO/Social Flywheel #2: The Plan

> In this second episode of The Content/SEO/Social Flywheel Series, I share the PLAN.

Source: https://www.fame.so/post/content-seo-social-flywheel-2-the-plan  ·  Tom Hunt  ·  February 4, 2024

## Key takeaways

- The second episode of The Content/SEO/Social Flywheel Series emphasizes the importance of having a clear PLAN for B2B businesses to effectively implement content marketing strategies.
- Key components discussed include identifying the right tools, defining roles for freelancers and in-house staff, and establishing specific metrics to track performance.

In this second episode of The Content/SEO/Social Flywheel Series, I share the [PLAN](https://www.fame.so/the-plan).

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What tools we use, who does what (freelancer or in house?), what metrics we will track and what the individual workflows will be... it's a must listen if you plan to build this out for your own B2B business (or forward this to your marketing manager!)‍

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